L.A. Based Designer | Illustrator | Your New Best Friend



b. 1986, HK.

Kathy Hoang Profile Picture

good feels start here.

Kathy’s playful takes on urban pop culture is influenced by her upbringing in diverse, low-income immigrant neighborhoods around Los Angeles. Her work celebrates the type of popular culture that resonates with and connects those of differing communities. Her mission is to spread positivity and also to encourage those from immigrant families to pursue their creative passions.

Kathy received her BS in Cognitive Science/Human-Computer Interaction at UCSD. For the past couple of years, she has worked as a UI Designer at Sidebench where she utilized her understanding of people and technology to design products for clients such as RedBull, the American Heart Association, and more.

She is now working to start a new creative journey through illustration and visual storytelling. In her spare time, you can find her collaborating on passion projects, being a foodie, and watching Dogs 101 on YouTube. 




Red Bull
Children's Hospital Los Angeles
Inland Empire Health Plan
American Heart Association
+ more